Users
Unlocking lost revenue with ad-filtering users
Earning back lost revenue is possible for publishers through reaching ad-blocking or ad-filtering users with Acceptable Ads.
21. July 2021
Featured Post
Unlocking lost revenue with ad-filtering users
Earning back lost revenue is possible for publishers through reaching ad-blocking or ad-filtering users with Acceptable Ads.
Users
What do consumers want ads to do?
It’s a question as old as the field of advertising itself: what are consumers’ expectations for advertisements?
7. July 2021
Acceptable Ads
The key to monetizing and reaching ad-filtering users
At Acceptable Ads, we believe that there is a sustainable solution that benefits all in the ad tech ecosystem. That is why we advocate for ad filtering instead of total blocking of ads.
30. June 2021
Users
Attention from young consumers is difficult and costly
Trying to target the younger consumers is tricky and costly for advertisers today, but it doesn’t have to be.
23. June 2021
Advertising
What do users think about ads in 2021?
As users play a huge role in the success of advertising, we pulled together stats to o shed some light on what users think user about four different ad types.
10. June 2021
Ad Blocking
The future of advertising and ad blocking
Advertisers who want to recoup the losses from COVID19 have to be creative and smart. Here are some predictions for the future of advertising and ad blocking.
2. June 2021
Ad Blocking
Advertising, ad blocking and COVID-19 in 2021
Now that we’re well into the new year, hich advertising and ad-blocking trends have changed in 2021?
27. May 2021
Ad Blocking
Looking back on advertising, ad blocking and COVID-19
What was 2020 like for ad industry and how did ad blocking evolve during this complicated time?
19. May 2021
General
Securing web browsers and defending against malvertising
With the alarming number of cyber attacks in 2021, what steps should be taken to ensure safety for the users?
6. May 2021
General
The power of users: AdTech and the GameStop affair
As the story of a video game retailer’s soaring stock price sparked the attention of the American financial market, many from the ad tech community drew parallels between the two. What are the similarities?
28. April 2021
