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Improving data privacy exchange through blockchain technology

Crumbs and Fractal team up to research a model for the exchange of data and its ownership between publishers, advertisers and users in a fair and open way.
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Sustainable Web

A sustainable web: What does that actually mean?

One cannot navigate the modern terrain of online advertising and user interests without looking at how it all holds together, how a give-and-take from all sides leads to a sustainable future.