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The future of advertising and ad blocking

Advertisers who want to recoup the losses from COVID19 have to be creative and smart. Here are some predictions for the future of advertising and ad blocking.
Future of ad blocking and advertising post covid19
Ad Blocking

The future of advertising and ad blocking

Advertisers who want to recoup the losses from COVID19 have to be creative and smart. Here are some predictions for the future of advertising and ad blocking.

General

The power of users: AdTech and the GameStop affair

As the story of a video game retailer’s soaring stock price sparked the attention of the American financial market, many from the ad tech community drew parallels between the two. What are the similarities?

Effect of Acceptable Ads
Acceptable Ads

The effect of Acceptable Ads on the internet

By supporting a nonintrusive, fair and sustainable online exchange between all players in the ad ecosystem, Acceptable Ads represents a sea change in the way the ad industry views the subject of cooperation and compromise.