The user is and will remain the lynchpin of the entire system. So is there a way for ad networks to also take part in improving the user experience?
User experience on partner sites – should ad networks care?
Here’s to everyone who’s been along for the ride
During TikTok World, an online conference held by TikTok on September 28, the video-sharing focused social network discussed their upcoming features and the reasons behind their rollout––and it’s something to pay close attention to.
10 years of growth, changing the online value exchange, and now Trestle.
Ad blockers are now ubiquitous thanks to the backlash against the annoying ads of the aughts.
Officially launched in the United States in August 2021, Trestle is the only advertiser solution on the market that enables advertisers to reach ad-filtering users at scale.
It’s vital to consider not just the content within an advertisement, but ad placement: the content an ad appears next to.
Earning back lost revenue is possible for publishers through reaching ad-blocking or ad-filtering users with Acceptable Ads.
It’s a question as old as the field of advertising itself: what are consumers’ expectations for advertisements?
At Acceptable Ads, we believe that there is a sustainable solution that benefits all in the ad tech ecosystem. That is why we advocate for ad filtering instead of total blocking of ads.